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ABOUT THE PROGRAM
ABOUT THE PROGRAM
The MBA for Emerging Leaders is designed for ambitious working professionals and
entrepreneurs to upskill and train for the evolving digital business landscape. The two-year
program offers dual specialisations that transcend traditional education incorporating
technology and industry-relevant management skills into the curriculum.
We have top corporate executives, technology leaders, and SMEs to mentor participants. They
will focus on collaboration, case studies, networking, and an andragogical approach.
Our global academic immersion in INSEAD Singapore will give executives international
exposure
and experience.
MEET YOUR MENTORS
Rajat Mittal
(Builder)
POP
Ex Flipkart, Payback, CRISIL
Shreya Bapna Jain
(Client Director)
EMA Partners India
Ex KPMG
Ameya Ambulkar
(Product | Growth Marketing)
FabBox
CA Sachin Varma
(Founder)
Sachin R. Varma & Co
Ex Citi, KPMG
Hitesh Motwani
(ChatGPT & Generative Al Trainer, Chief Marketing Officert)
Skillopedia
Megha Kotak
(Director Project Management)
IQVIA
Ex Mckinsey, Mylan, Cipla
Mayank Kumar
(Co-Founder & MD)
upGrad
Unmisha Asher
(Co Founder and Chief Strategy Officer)
Tonic Worldwide
Ex UBA Worldwide, Bajaj Electricals, O&M
Rubin Chheda
(Managing Director)
True North Co
Ex Piramal, Fairwinds, EY, GE Capital
Anshu Dhanuka
(Co-Founder & Co-CEO)
Kiddopia
Aashish Dua
(Vice President)
ALLEN Digital
Ex Facebook, TikTok
Charishma Motwani
(AVP, Product)
Cars24
Ex BCG, EY
Manoj Jotwani
(Vice President)
Motilal Oswal
Ex Deutsche Bank, Religare, Standard Chartered
Kumar Mahtani
(Partner)
BDA Partners
Ex KMPG
Isha Lamba
(Head - Investor Relations)
Dabur India
Ex Godrej Consumer
Dr. Neil Sequeira
(Chief Operating Officer)
Thane Cancer Hospital
Ex Siemens, BSE, Hinduja Hospital, Kokilaben Hosital
Tanveer Shaikh
(Director and Principal Consultant)
Acumen Business Capital
Ajay Singh
(EX-CEO)
FORBES Technosys
Ex HCL, VIstaar, Forbes Technosys
Anita Chouhan
(Head, Sustainability Training)
Asian Centre for Corporate Governance & Sustainability
Abhishek Iyer
(Senior Product Marketing Manager)
Birdeye
Ex Freshworks, Adobe, HCL Technologies
Aditya Singh
(Chief Growth Officer, Vice President)
Tomorrow Capital
Ex Lodha, PWC, Economic Times
Krishnakant Jonnalgadda
(Ex Head - B2B Modern Trade)
Ask Client
Ex Colgate Palmoliv, Kellogg
Karan Jhamb
(Content Partnership Lead - Broadcast & Sports)
YouTube
Ex Sony Pictures
Deboleena Chaterjee
(Category Marketing Manager)
Mondelēz International
Ex Unilever, DDB Mudra
Darshan Vaidya
(Head of Digital Marketing, Digital Business Unit)
Nagarro
Ex Royal Enfield, Payback India, Oberoi Group
THE ATLAS ADVANTAGE
The Program has been designed to address the needs of working professionals. We endeavour to ensure minimal disruption to current commitments, and gradual pacing of the curriculum, projects, simulations and capstones. Our mentors will be industry veterans who will introduce live case studies and skill requirements to the classroom.
Certification
MBA - Degree (Accredited by University Grants Commission (UGC) in India)
01
Global Immersion at INSEAD
1-week Academic Immersion at INSEAD, Singapore
02
Design & Delivery
Sessions led by senior industry professionals and subject matter experts
03
Innovative Curriculum
Stay relevant with modules that combine research advancements in industry trends and best business practices.
04
Dual Specialisations
Specialization 1: Product and Brand Management | Specialization 2: Applied Finance | Common Specialization- Analytics and AI for Business
05
Career Guidance & Mentorship
Professional Development Workshops | Mock Interviews and Feedback | Career Counselling
06
Build a Powerful Network
Be part of an active network of peers across different sectors
07
City Campus
Nestled in the heart of the business district of BKC, Mumbai
08
GLOBAL IMMERSION AT INSEAD
Successful executives must understand global business practices and
cross-cultural sensitivities. We will offer a week-long academic residency at
INSEAD, Singapore with a certification from the B-school.
INSEAD is a top-ranked Business School with a futuristic campus that provides
superior management education. The B-school has a diverse student body representing
over 70 nationalities and is strategically located in Singapore's knowledge hub.
The academic immersion is designed to offer a comprehensive understanding of
international business practices, fostering a dynamic learning environment. Some
exchange areas include new-age business models, an agile bootcamp, and business
simulations.
ANDRAGOGY
This program believes in an andragogical approach to the participant’s professional and personal growth. Education and instruction will be through practical experiences, problem-based scenarios, collaborative peer discussions, and guidance from mentors.
ANDRAGOGY
This program believes in an andragogical approach to the participant’s professional and personal growth. Education and instruction will be through practical experiences, problem-based scenarios, collaborative peer discussions, and guidance from mentors.
DUAL SPECIALISATIONS
01
Product & Brand Management
01
Product & Brand Management
(Specialisation 1)
Product Management focuses on user-centric design, agile methods, and data-driven decisions, transforming customer needs into digital solutions for business growth. Brand Management develops skills in market dynamics and strategic positioning, fostering a strong brand identity that resonates and sustains competitive advantage.
02
Applied Finance
02
Applied Finance
(Specialisation 2)
The specialisation in Applied Finance will immerse participants in different areas of financial markets, institutions, instruments and services, business modelling and valuation, asset management, risk optimisation strategies, M&A and corporate restructuring. It will help participants navigate the ever-evolving financial landscape confidently.
03
Analytics & AI in Business
03
Analytics & AI in Business
(Common Specialisation)
Business Analytics & AI specialization encompasses foundational data analysis, statistical methods, and programming, alongside advanced applications like predictive modeling and machine learning, focusing on leveraging big data and AI to transform business processes and enhance decision-making. It also addresses the impact of AI technologies across various industries, exploring how they drive innovation and efficiency through practical tools and applications.
01
Product & Brand Management
(Specialisation 1)
Product Management focuses on user-centric design, agile methods, and data-driven decisions, transforming customer needs into digital solutions for business growth. Brand Management develops skills in market dynamics and strategic positioning, fostering a strong brand identity that resonates and sustains competitive advantage.
02
Applied Finance
(Specialisation 2)
The specialisation in Applied Finance will immerse participants in different areas of financial markets, institutions, instruments and services, business modelling and valuation, asset management, risk optimisation strategies, M&A and corporate restructuring. It will help participants navigate the ever-evolving financial landscape confidently.
03
Analytics & AI in Business
(Common Specialisation)
Business Analytics & AI specialization encompasses foundational data analysis, statistical methods, and programming, alongside advanced applications like predictive modeling and machine learning, focusing on leveraging big data and AI to transform business processes and enhance decision-making. It also addresses the impact of AI technologies across various industries, exploring how they drive innovation and efficiency through practical tools and applications.
PROGRAM JOURNEY
The program will be conducted over two intensive years covering four academic terms. It is curated
to include different aspects of modern business management for experienced executives. The
specialisations are at par with the industry’s needs today and reflect the skills in demand across
corporations and institutions.
The first year will examine foundational management education spread over two academic terms. The
curriculum will mix traditional management areas, evolving corporate challenges, and
technology-driven practices. The second year will focus on the dual specialisations spread across
two terms.
ACADEMIC YEAR 1 - TERM 1 - CORE
ACADEMIC YEAR 1 - TERM 2 - CORE
ACADEMIC YEAR 2 - TERM 3 - SPECIALISATION: PRODUCT & BRAND MANAGEMENT
ACADEMIC YEAR 2 - TERM 3 - SPECIALISATION: APPLIED FINANCE
ACADEMIC YEAR 2 - TERM 4 - COMMON SPECIALISATION : ANALYTICS AND AI FOR BUSINESS
ACADEMIC YEAR 1 - TERM 1 - CORE
SUBJECTS
- Building Financial Acumen - 1
- People Management
- Communication and Negotiation Skills
- Economics For Business
- Marketing Management
- Data Analytics for Business - 1
- Operation Management
- Digital Transformation
- Building Block for Career Development
- Sustainability and CSR
ACADEMIC YEAR 1 - TERM 2 - CORE
SUBJECTS
- Strategic Management
- New Age Business
- Introduction to Python and SQL
- Building Financial Acumen - 2
- Sectoral Analysis
- Design Thinking & Innovation
- Data Analytics for Business - 2
- Digital Marketing
- Environmental, Social, and Governance (ESG) Investing
- Cybersecurity and Risk Management
- Diversity, Equity, and Inclusion in the Workplace
- Building Block for Career Development
ACADEMIC YEAR 2 - TERM 3 - SPECIALISATION: PRODUCT & BRAND MANAGEMENT
SUBJECTS
- Fundamentals of Product Management
- Market Analysis and Customer Insights
- Product Discovery and Innovation
- Crafting Product Vision, Strategy & Roadmap
- User Experience (UX) Design
- User Interface (UI) Design
- Product Development and Management
- Go-to-Market Strategy and Product Launch
- Product Analytics and Performance Measurement
- Navigating the Future of Product Management
- Foundations of Brand Management
- Brand Strategy Development
- Brand Identity and Design
- Brand Communication and Advertising
- Brand Experience Management
- Brand Metrics and Performance Measurement
- Brand Equity and Valuation
ACADEMIC YEAR 2 - TERM 3 - SPECIALISATION: APPLIED FINANCE
SUBJECTS
- Strategic Financial Leadership
- Corporate Finance
- Financial Markets and Instruments
- Financial Institutions and Services
- Business Modeling and Valuation
- IB , Mergers and Acquisitions, and Corporate Restructuring
- Financial Derivatives
- International Finance
- Investment Management
- Private Equity / Venture Capital
ACADEMIC YEAR 2 - TERM 4 - COMMON SPECIALISATION : ANALYTICS AND AI FOR BUSINESS
SUBJECTS
- Data Exploration and Visualisation
- Machine Learning Fundamentals
- Predictive Modeling and Classification
- Clustering and Dimensionality Reduction
- Association and Anomaly Detection
- Ensemble Learning and Generalised Additive Models
- Time Series Modeling
- Introduction to AI and Business
- Neural Networks & Deep Learning
- Natural Language Processing
- Computer Vision in Business
- Cases and Applications of AI in Business
- Emerging Trends and Future of AI in Business
ACADEMIC YEAR 1 - TERM 1 - CORE
SUBJECTS
- Building Financial Acumen - 1
- People Management
- Communication and Negotiation Skills
- Economics For Business
- Marketing Management
- Data Analytics for Business - 1
- Operation Management
- Digital Transformation
- Building Block for Career Development
- Sustainability and CSR
ACADEMIC YEAR 1 - TERM 2 - CORE
SUBJECTS
- Strategic Management
- New Age Business
- Introduction to Python and SQL
- Building Financial Acumen - 2
- Sectoral Analysis
- Design Thinking & Innovation
- Data Analytics for Business - 2
- Digital Marketing
- Environmental, Social, and Governance (ESG) Investing
- Cybersecurity and Risk Management
- Diversity, Equity, and Inclusion in the Workplace
- Building Block for Career Development
ACADEMIC YEAR 2 - TERM 3 - SPECIALISATION: PRODUCT & BRAND MANAGEMENT
SUBJECTS
- Fundamentals of Product Management
- Market Analysis and Customer Insights
- Product Discovery and Innovation
- Crafting Product Vision, Strategy & Roadmap
- User Experience (UX) Design
- User Interface (UI) Design
- Product Development and Management
- Go-to-Market Strategy and Product Launch
- Product Analytics and Performance Measurement
- Navigating the Future of Product Management
- Foundations of Brand Management
- Brand Strategy Development
- Brand Identity and Design
- Brand Communication and Advertising
- Brand Experience Management
- Brand Metrics and Performance Measurement
- Brand Equity and Valuation
ACADEMIC YEAR 2 - TERM 3 - SPECIALISATION: APPLIED FINANCE
SUBJECTS
- Strategic Financial Leadership
- Corporate Finance
- Financial Markets and Instruments
- Financial Institutions and Services
- Business Modeling and Valuation
- IB , Mergers and Acquisitions, and Corporate Restructuring
- Financial Derivatives
- International Finance
- Investment Management
- Private Equity / Venture Capital
ACADEMIC YEAR 2 - TERM 4 - COMMON SPECIALISATION : ANALYTICS AND AI FOR BUSINESS
SUBJECTS
- Data Exploration and Visualisation
- Machine Learning Fundamentals
- Predictive Modeling and Classification
- Clustering and Dimensionality Reduction
- Association and Anomaly Detection
- Ensemble Learning and Generalised Additive Models
- Time Series Modeling
- Introduction to AI and Business
- Neural Networks & Deep Learning
- Natural Language Processing
- Computer Vision in Business
- Cases and Applications of AI in Business
- Emerging Trends and Future of AI in Business
PROGRAM OUTCOMES
Business Acumen
Global
Exposure
Holistic Digital Leadership
Strategic Thinking & Decision Making
Global Academic Exposure
Financial Management & Analysis
Applied Finance & Investment Management
Digital Product Management
Strategic Brand Management
Business Analytics
Machine Learning Fundamentals
AI Fundamentals, Applications & Implementations
Cross-Functional Collaboration
Leadership & Communication Skills
WHO'S IT FOR?
Executives, managers & other working professionals
Start-up founders & people moving into family-owned businesses
Entrepreneurs looking for management lessons
Professionals from different sectors looking to upskill
ELIGIBILITY CRITERIA : Graduate Degree in any field with Minimum 3 years work experience
PROGRAM DIRECTOR
PROGRAM DIRECTOR
Dr. Kalim Khan
Dr. Kalim Khan is a veteran academic and author with over 25+ years of
experience in management education. He has served as the Director of Chetana’s RK
Institute of Management and Research till 2023, and before that, two decades as Director
of Rizvi Institute of Management Studies & Research, affiliated with the University of
Mumbai.
He has co-founded the training and consulting firm, Brains Trust, which counts Aditya
Birla, Mahindra, Tata, Bajaj, Crompton, Godrej, and Philips, among its customers.
TOOLS COVERED
- Business Model Canvas
- Agile Dev Methodologies
- Machine Learning Frameworks
- NLP libraries
- Text Analytics Platforms
- CX Platforms
- Social Media Monitoring Tools
ADMISSIONS & FEES
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05
Step 01
Complete Online Application Form with personal and professional Details
Step 02
Submit SOP
Step 03
Review & Shortlisting of Candidates
Step 04
Personal Interview
Step 05
Enrollment
Fees
- The fees are inclusive of tuition for the program and global immersion (including certification, travel and accommodation for the global immersion)
- The fees does not include laptop and other incidental expenses.
- Fee Structure
Fees
- The fees are inclusive of tuition for the program and global immersion (including certification, travel and accommodation for the global immersion)
- The fees does not include laptop and other incidental expenses.
- Fee Structure
