- Overview
- Highlights
- Andragogy
- For Whom?
- Journey
- Outcomes
- Platform & Tools Covered
- Fees & Admissions
- FAQs
WOMEN ENTREPRENEURSHIP
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BROCHURE
BROCHURE
“There is no limit to what we, as women, can accomplish.”
This program has been designed with a global approach to empower and equip female business owners and industry professionals at every stage of their entrepreneurial journey.
Global Industry Immersion
Our customized industry immersion will be in a global business hub to expose the participants to the international business landscape, opportunities and challenges. We will have interactive sessions with industry leaders, offering invaluable insights into market trends, business innovation, strategic decision-making, and the nuances of cultural adaptability.
Expert guidance
Sessions to be led by SMEs and business leaders covering relevant topics
Interactive sessions
Engaging dialogues fostering peer and mentor connections
Synthesis
Developing unique business plans and models
Community
Be part of an active, symbiotic community of peers across different sectors
Connections
Networking opportunities with women entrepreneurs across industries
Evaluation
Mentor-led sessions for evaluating business ideas and pitches
Expert guidance
Sessions to be led by SMEs and business leaders covering relevant topics
Interactive sessions
Engaging dialogues fostering peer and mentor connections
Synthesis
Developing unique business plans and models
Community
Be part of an active, symbiotic community of peers across different sectors
Connections
Networking opportunities with women entrepreneurs across industries
Evaluation
Mentor-led sessions for evaluating business ideas and pitches
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Duration : 4 Months -
Frequency : 2 days a week -
Location : At ATLAS campus, Mumbai -
Masterclass workshop at the end of each module -
Hands-on learning -
Two course-end capstone projects
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Aspiring Entrepreneurs: Women who have a desire to start a business
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Early-Stage Entrepreneurs: Women who are looking to grow and sustain their ventures
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Established Business Owners: Women seeking to enhance their business skills, expand their businesses and enter new markets
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Career Transitioners: Women looking to shift from traditional employment to entrepreneurship
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Home-Based Business Owners: Women running businesses from home who want to professionalize their operations
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Social Entrepreneurs: Women with a social or environmental mission, aiming for both economic and social impact
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Introduction to the structure and objectives of the program and establish connections with their peers and instructors, setting the foundation for their learning journey
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Cultivate a resilient entrepreneurial mindset, learn from first-time founder failures, and develop the acumen to spot and address business problems effectively
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Develop a nuanced understanding of global trends, design thinking, market validation and sizing
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Craft a strategic business blueprint by exploring various models, defining target customer profiles, analysing competition, and workshopping USPs
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Master the creation of Minimum Viable Products (MVPs) and learn how you can harness an AI toolkit to ensure innovation in market entry
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A comprehensive section on branding, brand vision, articulation, traditional and digital marketing, and public relations and marketing communications
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The art of sales through effective business development, strategic channel and distribution, negotiation, CRM, customer success strategies, and founder-led sales
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Learn the ropes of building and scaling the operations of a start-up, from logistics, warehousing, off-loading and more
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What are the numbers you should be looking at? What time-frame? How to measure progress and success?
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Learn about investment instruments, financial modeling, scouting investors, grants, fundraising, pitch deck and term sheets
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Look at the world of patents, trademarks and copyrights, startup laws, regulations and compliances, and foundational accounting devices
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What do you need to kick-start the business? Learn about the different experiences in leadership, hiring, conflict resolution and managing failures
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On demo day, at the end of the program, participants are expected to present a go-to-market strategy and business plan for their business.
Learning Outcomes
Professional Outcomes
01
Acquisition of Business Knowledge: Understanding fundamentals of business management, including business planning, financial management, marketing strategies, and operational management.
02
Development of Entrepreneurial Skills: Learning how to identify business opportunities, risk assessment, and innovative problem-solving.
03
Financial Literacy and Management: Gaining knowledge about budgeting, financial planning, investment strategies, and understanding funding options.
04
Marketing and Sales Techniques: Learning effective marketing strategies, digital marketing, customer relationship management, and sales tactics.
05
Legal and Regulatory Knowledge: Understanding the legal aspects of starting and running a business, including licenses, patents, and compliance with regulations.
06
Product Development and Management: Skills in developing, managing, and improving a product or service line.
07
Technology Utilization: Leveraging technology for business operations, including e-commerce platforms, social media, and digital tools.
01
Business Establishment and Growth: Starting a new business or expanding an existing one with a solid foundation and growth strategy.
02
Network Expansion: Building a professional network with other entrepreneurs, industry experts, and mentors.
03
Improved Business Performance: Demonstrating increased revenue, customer base expansion, and market reach.
04
Increased Confidence and Empowerment: Gaining confidence in decision-making and business leadership, leading to empowered actions.
05
Leadership and Management Skills: Developing and honing leadership qualities and effective management practices.
06
Personal Brand Development: Establishing and growing a personal brand in the business community.
Platforms & Tools Covered
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Step 01
Complete the online form with personal and professional detail
Step 02
Review and shortlisting of candidates
Step 03
Personal interview
Fees
Total Fees: INR 3,40,000 + taxes
- The fees are inclusive of tuition, travel and accommodation for the global immersion.
- The fees do not include visa charges, laptop and other incidental expenses.
- Fee structure
Fees
Total Fees: INR 3,40,000 + taxes
- The fees are inclusive of tuition, travel and accommodation for the global immersion.
- The fees do not include visa charges, laptop and other incidental expenses.
- Fee structure
This program is exclusively designed for women. It caters to aspiring entrepreneurs with a business idea, early-stage entrepreneurs looking to grow and sustain their ventures, established business owners seeking expansion or skill enhancement, career transitioners moving from traditional employment to entrepreneurship, home-based business owners wanting to professionalize their operations, and social entrepreneurs with a focus on both economic and social impact.
This program is open to any woman with a 10+2 certification who is keen on starting a career in entrepreneurship
The program is open to women who fall into various categories, including aspiring entrepreneurs, early-stage entrepreneurs, established business owners, career transitioners, home-based business owners, and social entrepreneurs.
The Women Entrepreneurship program covers a wide array of topics tailored for women at different stages of entrepreneurship. It includes cultivating a resilient mindset, market strategies, branding, sales, operations, startup metrics, legal aspects, and concludes with a demo day, offering a comprehensive and practical curriculum.
The Women Entrepreneurship program has a duration of 4 months, with sessions held 2 days a week at the ATLAS campus in Mumbai.
Yes, real-world projects are included in the program. There are masterclasses at the end of each module along with two course-end capstone projects. These projects aim to provide practical, hands-on learning experiences and allow participants to apply their skills and knowledge gained throughout the program.
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